A guest speaker at the recent Ontario Cattlemen’s Association annual meeting says a different type of consumer will emerge from the recession.
Peter Chapman, a former food retailing executive, presented his view of retail and consumer trends during the meeting. Prior to founding his current consulting firm, GPS Business Solutions in Bedford, Nova Scotia, Chapman spent 19 years with Loblaws, Canada’s largest food retailer.
Curtis Royal, a past-president of the Ontario Cattle Feeders’ Association, is the new president of the Ontario Cattlemen’s Association.
The Simcoe County beef producer took the helm of the OCA at the annual general meeting February 24 in Toronto.
Of the many issues challenging the beef industry, Royal says working with the Ontario Agriculture Sustainability Coalition will continue to be a key priority. “We’ll continue take our message forward about the state of the industry and we’re also going to do more work on the risk management side to develop a good, sustainable risk management plan for all sectors of our industry,” says Royal.